There are several new ways to drive your product or service directly to a mass population. The web presentation is the latest and most expensive technology. A webcast is a video or audio media file that can be delivered over the Internet or on demand. Technology uses streaming media, push technology, and webcams.

Advantages of webcasting:

  • Presentations can be streamed live to others at the company or transmitted to a global audience.
  • Costs of conference can be significantly reduced as travel, accommodation or printing do not go
  • Programs are anywhere in the world – no matter where your employees or customers are.
  • Builds a trademark and reaches a broad consumer base, much smaller than traditional methods. It significantly enhances access to events and information. It will be a very effective way to market and promote your products, services, organization and events.
  • Webcasts can be viewed at any time, even after the conference.
  • Web report can be archived for later use.
  • You can create a timely sales video.
  • Webinars are easier to create. The webinar is the best online, live or on-demand seminar. Combines with other e-learning events and cutting-edge technologies to enhance your image.
  • Registration is a manageable task. Participants can register online at any time.
  • Knowledge transfer – the essence of the webcast – is easier to track. If the webcast did not forward the knowledge, this is a mistake. Not just glitter and glitter. Knowledge transfer means the organization, creation, recording and / or dissemination of knowledge and ensures that it is accessible to future users. Knowledge transfer is a product of a knowledge-based economy. He often talks about transferring skills, research results, and good ideas. These skills move between universities, research organizations, business groups and the broad community
  • Your company will be more environmentally friendly by reducing travel costs and paper usage
  • Shows the forefront of your business.
  • You can specify rich media content on your site.
  • There is a method for detailed audience tracking.
  • Your webcasting service will work hard to make an interesting and exciting product. Participation in webcasting is really "experience".
  • In most cases, you will be able to fill out a form or simply click to watch webcast playback.
  • You must enter a webcast help section. If a customer wants to help them live online, they should be able to see frequently asked questions and choose the right choice.
  • Webcast archiving services allow you to archive all webcasts so you can easily send the event to a web site, making it available as needed.
  • Many websites offer a wide variety of webcasting solutions to meet your needs. Customer involvement is paramount with these webcasting solutions. For example, some sites are disabled at a virtual conference. Others offer a variety of services, such as sharing documents, auditing the audience, and tracking live audiences.

Webcasting means you can use the internet to stream your message live or on demand. This is a thrilling technology that allows you to stream whatever you are doing at the moment. Webcasting really adds to the learning or training environment.

One of the best features of a web presentation is that it can capture a live interaction feature by using a "chat" feature. Other great features include live demos, real-time surveys, surveys, and real-time web pages. Services, staff meetings or staff training can be easily done via webcasting.

At the end of the webcast, you can create final reports that track the number of subscribers to the number of participants and demographic and geographic statistics. You can easily evaluate the content of the webcast, presentations, and the usefulness of the presented media.

You can use different webcasting programs. Live webcast or live webcast or video webcast format can be used. You may also use an on-demand webcast . This means your customers can switch between webcast options at any time and choose the video or sound that best suits their needs. Another option is live webcasting. This option allows the client to participate in viewing or viewing. Online video is the ability to take video over the Internet. Streaming video is a process in which media files are distributed over multiple viewers simultaneously. The same process is used to transmit the audio stream. The process can be live or on demand. Many websites have a number of pre-registered webcasts that you can view for your convenience. So you can offer multiple webcasting programs at the same time. Webcasting makes it easy and user-friendly.

When is particularly effective video display:

  • For Moving or Sounded Products
  • For complex products to be proven as part of the explanation
  • For great tickets that are "important"
  • Customers have the quality and precision needed to carry out some production or service.
  • With Fabulous Recommendations or Expert Approvals

You will need software to create a webcast. A good web casting tool allows you to create and receive webcasts and does not matter whether you live or on demand. You can use this software with any server. Some software lets you connect a student with audio or video webcasting. Good web creation tools allow you to create, view and submit a webcast. The software has a multimedia feature that includes data, video, sound, animation, text, and graphics. Multimedia Integrated

There are a number of webcasts tools available. Make sure you have the following properties:

  • Creating and Receiving In-demand or Live Webcasts
  • Can combine live or on-demand audio or visual tools with slides
  • Creating, previewing, and submitting presentations to any server that supports Macromedia Flash.
  • Easy to use. Intuitive and user-friendly interface.
  • No special display software is required.
  • Fully supports animated PowerPoint slides live and on demand.
  • Functions work together
  • Different viewer statistics can be tabulated. Managerial Reports Easy to Create
  • The archive is almost compulsory.
  • Security features help you determine who your users are.
  • One of the features that members of the audience particularly like are the ability to ask questions about the live event and respond with voice or text. Q & A and queries are effective and manageable.
  • Webcasting can include surveys and surveys for immediate results. Feedback from the audience is absolutely necessary. Webcasting can have a retrieval function that allows you to put more choice questions to your audience. You can see the results instantly and share them with the audience.
  • Not only can your webmasters show live to your audience, but also become available with a "live and on-demand" feature, so the show is available to more customers after the live event.
  • Do you need to check who will use your webcasts? This can be done by using user registration and reporting controls.
  • When selecting Streaming or Progressive Video you need to know that streaming is the preferred method because audiences can watch the video because they are still downloading.
  • Webcast can be upgraded using an interactive UI that synchronizes synchronized PowerPoint slides.

Webcast production involves transferring, editing, and uploading the visual aspect of the web display to the webcast server. Webcasting also includes a digital registration page, which includes a web presentation form, selecting your helper for live broadcasting, digitally capturing the participants, and identifying the demographic and online follow-up of the group

. Webcasting for a large audience requires a webcast hosting service. Audio and video streams require a distribution server. The larger the audience, the greater the bandwidth. If the audience is larger than a few hundred, a regular IT organization will not work. If you are expecting a large audience, the server needs more leaders. They always know what the service provider is. This can help you create a schedule of when it will happen. Basically, set the date of the webcast and go back there to set up an exact time.

The webcast hosting provider should consider the following:

  • If you send a webcast from your network, do you know the bitstream connection you can use for the webcast master stream?
  • Are there firewall or security protocols?
  • Remote locations do not have bandwidth.
  • Web copy tools must be properly built up on the network.
  • Know what data rate will give you
  • You need to know the size of your audience.
  • Decide whether you are using RealVideo Player or Windows Media Player.
  • Is there any extras you want?

High Effect Webcasting Tips:

  • Using Basic PowerPoint
  • principles.
  • Limiting the amount of information on each student.
  • The Internet limits what you can do. For example, if you send files before time, and embedded graphics or multimedia devices can disable some email systems. Due to bandwidth limitations, multimedia clips and animations can stop and go. Try using small slide files.
  • Use a lot of balls.
  • Your audience is often ignored by checking emails, using food – they want to be multiple because they can not see them. Keep them involved with discussion questions, brainstorming sessions, and public opinion polls
  • Try to stay in a ball without 8 words
  • Make sure there are less than 8 balls in the slider.
  • Use a 18pt font.
  • Take graphics sharply and very hard.
  • Graphics are generally better than bullets, but still need a lot of explanation.
  • Videos are better than photos.
  • Do not forget that each slide takes 2-3 minutes.
  • 45 minutes of lectures keep their interest.
  • Mimics the radio's personality sound, speaks louder and slower than usual.
  • Q and A use and query.

Webcasts must be properly crafted to match the search for sound. Narrative is often best suited to opinions, book reviews and product reviews. Webcast Script: The script selected for webmaking is a very important part of its creation. The script tells the participants the "story" you are saying.

Why would you need a webcast rewrite if you already have a recording? One of the main reasons is that webcast content can not be easily searched. Search engines do not index them. As a result, webcasts are almost invisible. Transcription may include print details that can be captured for recording.

Transcription provides another important service. This allows people with disabilities to have full access to the content of the webcast. Sound files help the visually impaired and the subtitles, or full transcripts help the hearing impaired.

Webcast quality questions:

  • Excellent sound quality is required. Make sure you have good mixing and sound.
  • Compensates video quality that will never be as good as broadcast quality video. Use three-point lighting. Take the good stage direction. Use a stand-alone camera on the stand

Webcast saves you money. There are several ways to cost-effective webcasting. The most exciting feature of webcasting is the ability to save money. The technology used is affordable and inexpensive. Check out the number of successful independent on-line presentations. An independent media company and an average person can take advantage of this cheap technology. Low cost webcasts for your hands. You're getting more trouble for your business while promoting your business or your products. Webcasting is potentially more people than any person's event. The most widespread are news, technology, and computers. The biggest "web banners" are on existing TV and radio stations.

Many websites feature free webcast hosting and you get plenty of disk space and bandwidth. If your site has many streaming video, you need additional bandwidth to support it. You can usually buy additional bandwidth if needed.

Marketing Communication focuses on a product or service rather than from a product or service provider. Generally speaking, marketing communication focuses on product / service positioning.

The market plan begins as a written document where it has expressed the necessary measures to achieve its marketing goals. Marketing planning can also be done for a brand, family of products, products or services. The plan should cover 1 to 5 years. Build your marketing plan on a solid strategic basis.

Source by Marc McNamara